NBC Debuts MultiPlatform News Organization For London 2012 Olympics Video

The recent news that MSNBC.com has become NBCNews.com is much more than a name change, it means that all the digital resources of NBC News, its cable networks and owned television are unified online as a new, "multi-platform news organization," explains Vivian Schiller, Chief Digital Officer of NBC News in this interview with Beet.TV. New capability will be on display as NBC News covers the the London 2012 Olympics. Coverage will be surfaced on NBC sites, social sites and via Storify.